megatrax music welcomes joe falkner as new division manager, aircast production

OCTOBER 18, 2010 – North Hollywood – Broadcast industry veteran Joe Falkner has signed with Megatrax Production Music to serve as Division Manager for the company’s new custom music venture, Aircast Production. Falkner, who will be based in Dallas, will bring to Aircast his expertise in helping television stations and cable networks find the right music to express their brands to the company’s unique custom scoring division.

Says Randy Hart, Creative Services Director for Aircast, “Having served the broadcast industry for the last 18 years, we are thrilled that Joe saw the opportunities at Aircast Production a good fit for his depth of knowledge and skills relating to this unique marketplace.”

As Division Manager at Aircast, Falkner’s role will focus on building new client relationships and providing the highest level of customer attention and service. Through his extensive experience, he brings to the table a keen understanding of the unique challenges of today’s television industry. Prior to joining Aircast, Falkner served as Vice President Sales and Marketing at Stephen Arnold Music.

When asked what drew him to Megatrax, Falkner said: “(Megatrax CEO) Ron Mendelsohn has demonstrated an extraordinary ability to create music that touches people’s hearts and also delivers a powerful brand statement, and I’m looking forward to being a part of extending Megatrax’s success. This I’m sure about: Music of impeccable quality, coupled with impeccable customer service, is a successful combination.”

Falkner is available for interviews and comments, and can be reached at JFalkner_at_megatrax.com, via his direct line at (818) 255-7107, or by FAX at (818) 255-7108.

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Founded in 1991, Megatrax is independently owned and has been serving the media and entertainment industries for 20 years with the finest in production music libraries from the brightest talent in the music industry. Working with award-winning artists, composers, and producers, the company has expanded from its original offering of one library to currently nine premium music catalogs including Tonal Injection, Beat Bites, The Scene, LA Riot, Amusicom, Sensación and Intervox, plus their emerging artist Marquee Music label. Megatrax has always striven to be a leader in technological advancement, most recently leading the charge with their unequalled music search and hard drive music delivery systems.

In addition to their music catalogs, the company now offers a host of additional services including custom scoring and broadcast news/ID packages through their Aircast Production division. Specializing in news packages and custom imaging for the TV broadcast industry, Aircast also offers radio imaging elements through Radium Sound.

For more information, please visit www.megatrax.com, www.aircastmusic.com, www.megatraxblog.com.

About the author

Megatrax Megatrax Production Music is the leading independent music source. Megatrax is dedicated to creating, licensing and delivering the finest quality production and custom music and best customer service in the industry. At Megatrax, our philosophy has always been to stay ahead of technology and to create exceptional quality music. Our commitment to excellence is evident in both the music we produce and the carefully selected catalogs that we represent. Our staff is dedicated to serving you in every way possible and our service team is focused on your specific production requirements. We have a list of products and services that are unmatched in the production music industry and are constantly evolving with your changing needs.

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